HOTAES awarded funding & technical support from International Trade Centre & Africa RISE

HOTAES awarded funding & technical support from International Trade Centre & Africa RISE

Hospitality and Tourism Association of Eswatini (HOTAES) began as an Association of Tourism related businesses in 1972 which was then called ‘Hotels and Tourism Association of Swaziland’. HOTAS, (Hotel and Tourism Association of Swaziland) together with the Ministry of Tourism, marketed and represented Eswatini at international travel shows. In the years before Eswatini Tourism Authority existed, members of HOTAS and the Ministry of Tourism would physically build and paint the stands for the shows and promotional events. This always led to a great relationship between the industry and the Ministry of Tourism.

HOTAS and the Ministry of Tourism initiated the creation of the Eswatini Tourism Authority through the Tourism Act of 2001.

Hotels and Tourism Association of Swaziland due to the evolving of the organisation then changed its name to the Hospitality and Tourism Association of Eswatini. The membership was spread right across the economy.

Over the years HOTAES  and tourism grew, and many other projects promoting tourism were initiated, an example of this is the Tour Guides course started by HOTAES to educate the tour guides about Eswatini. To date HOTAES has trained over one thousand guides, both LiSwati and regional.

In 2020, when the coronavirus pandemic hit the world and locked down tourism in Eswatini, Eswatini Tourism Authority and HOTAES worked together to draw up the guidelines required to operate tourism business during the pandemic. This allowed Eswatini to be the first country in Africa to be awarded the Travel Safe Stamp.

HOTAES, who now has over one hundred members, applied for technical assistance from a European Union funded project, International Trade Centre (ITC), which is a joint agency of the World Trade Organisation and United Nations. ITC supports and provides technical assistance to Associations and SMEs to assist them to be more competitive in the international market. HOTAES was awarded this technical support.

The European Union then suggested HOTAES apply for assistance from another program; Africa RISE (Reform for Investment and Sustainable Economies) This is a demand-driven technical assistance, promoting business development and improving the investment climate. HOTAES has been awarded this technical assistance too.

Both the technical advice and support that HOTAES will receive from the International Trade Centre and Africa RISE is to develop, and implement, a strategy of sustainable tourism in Eswatini. This will provide many more opportunities that are sustainable for LiSwati.

HOTAES would like to thank the European Union, International Trade Centre, and Africa RISE for the support that we will receive to develop sustainable tourism in Eswatini.



South African radio station 5FM have been on the ground in Eswatini, exploring its wonders and sharing their discoveries with listeners in South Africa and online through their social media following. They have been broadcasting about Eswatini on their drivetime show 5Drive 3pm-6pm from 14th June 2021.

5FM broadcast nationwide across South Africa and stream online to the world. The station labels itself “the entertainment powerhouse for South African youth, offering the most popular contemporary music and entertainment.”

The five-day tour of the Kingdom was hosted the Hospitality and Tourism Association of Eswatini (HOTAES) and with the support of the Eswatini Tourism Authority. The team of 6 presenters was fronted by leading presenter Nick Hamman, host of their popular drive time show, 5Drive, broadcast Monday – Friday, 3 – 6pm. The tour of Eswatini is part of the 5Drive Africa Tour, where they are visiting a number of African countries showcasing the positivity of the continent.

Follow the coverage on their social media with hashtag: #5DAfricaTour

Travel Advisory

Travel Advisory

To find out the very latest news and discussions on entering and exiting Eswatini, please head over to the Eswatini Travel Group that HOTAES has set up on facebook:

After some periods of restricted travel during the pandemic, as of November 2022, ALL COVID-related restrictions and requirements for entry in to Eswatini have been removed. Eswatini is fully open to all visitors once again.

Further discussions and guidance can be found on the Eswatini Travel Facebook group, which is managed by regular travellers between Eswatini and South Africa:

General requirements for entry into Eswatini can be found on this page:

If you have any questions about other entry scenarios, please email or

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To find out the very latest news and discussions on entering and exiting Eswatini, please head over to the Official HOTAES facebook page using the button above.

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